Insight

InsightCommunityProjects
A desk with a laptop displaying a website audit, accompanied by a phone, notepad, coffee mug, and website audit checklist. Digital labels highlight web design and digital marketing areas for improvement like CTA, set-up, and proof points.

Mar 19, 2026

Is Your Website Helping or Hurting Your Marketing?

In this article we focus on website audits for b2b companies and the impact it has on digital marketing. We provide a helpful guide on how to review messaging, user journeys, conversion paths, structure, trust signals, and traffic quality so a b2b website can produce more qualified enquiries.

Red Balloon

Is Your Website Helping or Hurting Your Marketing?
No 5 Design Sprint

Apr 1, 2021

Apply design thinking to solve complex problems

For years now, our team has utilised the design sprint process to move projects forward and solve complex problems. A design sprint is intended for tackling a myriad of design and business challenges. It maximises productivity by combining teamwork, strategy, creative thinking and prototyping, allowing the generation of unique solutions to problems in a short period of time.

Bill Carey

Apply design thinking to solve complex problems
Colourful hot air balloons glow brightly at night, with one balloon pixelated on the left and three others featuring vibrant patterns. Below, people and vehicles gather—creating a scene reminiscent of a creative web design approach.

Sep 6, 2019

Optimising images for web use

If you’re maintaining your own website it’s important to know how to optimise images. Uploading large files onto your website can drastically increase your website’s load time which hinders your users’ experience and can have a negative effect on your search position, as Google uses page load time as a ranking factor in their algorithm. […]

Bill Carey

Optimising images for web use