NO5 Young People
Accessible WordPress redesign supporting 7,500 users and 1,500 counselling referrals annually.
The Challenge
No5 Young People, a charity providing mental health support and education to young people since 1971, needed a website that better reflected their extensive services and achievements. Their existing site was difficult to update and failed to effectively communicate their mission and support options to their audience. Key issues included confusing navigation, missing logo, and text-heavy pages without clear hierarchy.
Key Results
7.5K unique users (last 12 months)
1500 referral forms submitted for young people (last 12 months)
2000+ fact sheet views for mental health support
Our web design team engaged with No5’s team to identify the key issues and requirements for the new website. Our goals included improving content management and effectively promote No5’s mental health services, including counselling for young people, training for professionals, and outreach programs.
Throughout the project, Red Balloon employed agile design practices, engaging with No5 throughout the design and development process. Regular feedback sessions ensured that the website met No5's requirements and objectives at each stage.
Our web design approach focused on creating a welcoming, informative, and easy-to-navigate website. The new design emphasised accessibility, with clear pathways to vital information on mental health support, counselling services, training programs, and community initiatives.
We implemented a modular content system to allow No5 to easily update and manage website content. This included bespoke page designs for different content needs, ensuring clarity and ease of use for both site visitors and administrators.
We optimised the new site for search engines to increase visibility and attract more visitors seeking mental health support. This involved keyword optimisation, meta tags, and performance enhancements to ensure quick loading times and a smooth user experience.
Red Balloon’s redesign of No5 Young People’s website has transformed their digital presence, supporting their mission to provide mental health services. Key features include a comprehensive support section, detailed counselling information, training programs, community outreach, and a secure donation system.
Post-launch, we provide ongoing support such as security and content updates, and designing fundraising banners.
Contact Red Balloon Digital Marketing Agency in Berkshire to enhance your digital presence today.
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