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PPC/Paid ads

Pay per Click Advertising (PPC) Agency

Get Quality Customers Through Paid Search Traffic

Red Balloon is a PPC agency in Reading, specialising in managing Paid Ads campaigns that keep our clients’ phones ringing with customers intent on converting.

We are the chosen PPC agency for small local campaigns and national brands seeking high-impact PPC campaigns to drive customer engagement. Our digital marketing services team are experts in reaching the right audience at the optimal moments through optimised Google Search ads, Social Media paid media (Meta, Linked In) and remarketing campaigns.

Our Strategy: PPC Tools of the Trade

Some recent PPC Advertising projects

Decreasing Cost per Lead


Our PPC solutions and campaign strategy resulted in higher ROI on advertising spend, with the client able to reduce their budget yet gain increases in overall PPC lead and conversions.

Redesigned PPC advertising assets focused on targeted keywords and captured the true intent of the core audience. This resulted in:

Increased conversion rates from 3% to 9% in 4 months across 6 campaigns.

Decreased CPA (Cost per Lead) from £199 to £66.

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Increased Conversion Rate


Red Balloon PPC agency decreased costs with vastly improved conversion rated by optimising the clients PPC ad content and assets, with targeted keywords and improved landing pages driving higher conversion rates for the client.

Paid Search Conversion Rate increased for YoY from 2.2% to 8.3%.

Decreased Avg CPC from £3.20 to £2.70, CTR increased by 4% across 14 campaigns in 4 months.

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Palmers of Windsor & Maidenhead
Effective Paid Campaigns

Palmers of Windsor & Maidenhead

We built and refined PPC campaigns to improve ad spend efficiency for the Palmers, a premium moving and storage company, focusing on converting high-quality leads and reducing overall costs.

In 9 months, our PPC agency team increased the paid search user conversion rate to 7.14%

Reduced Avg CPC (cost per click) from £2.11 to £0.97.

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High performing PPC Campaigns for Brands.

Looking for paid search services or a PPC agency in Reading, Berkshire? Contact us with your goals, and we’ll discuss how our digital marketing services can support your efforts.

    Discuss your Project:

    Phone us

    0118 914 5695

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